Tim Evans immediately noticed an increase in business after embracing the idea of marketing. The biggest result is that were still in business, says Tim. A lot of shops cant say that.

Evans Tire and Automotive Center is located in a highly competitive area in Smithfield, North Carolina. Like many other shops, sales began to slip. Tim knew he needed to do something to keep his repair shop open. Tim explains, Marketing really became a priority for us and its gone over well with the community. Now were known in our area for doing a lot of unique things with our marketing strategies.

Overview
As with many auto mechanics, repairing cars has always been in Tim’s blood. He was raised with a father that was a mechanic and owned his own shop since 1972. Tim jumped on board in 1980 and then later took it over from his father. His shop currently has a 13 to 15 bay capacity.

Serving the Smithfield community for more than 30 years, this shop offers a full line of tire services and auto repair for all makes and models and also sells competitively priced tires. Tim’s shop is an American Car Care Center where customers can benefit from warranties on automotive work, flat repairs and road hazards.

Challenges
Tim was faced with the challenge of keeping his auto shop open in a highly competitive area. As other shops were closing down he connected with Ron and learned how to attract and maintain the right type of customer.

Tim needed to find customers that would require repeat business. He had to learn how to market to these potential clients to first of all keep his shop open and then secondly to expand it.

Goals
Differentiate the shop from the competition.
Decrease overhead.
Increase capital, cash flow and net profits.
Implement streamlined operational systems.

Methods
By examining buying habits and the overall financial trend of the community, Tim was able to identify his desired customer and then develop a number of strategies that would successfully reach them. Its not about having one strategy that works really well, says Tim. Its about having 100 different strategies that all work a little bit.

Tim also utilized the methods that he learned from networking with other shop owners in Ron Ipachs Elite Mastermind groups. He explains, You can learn so much from your peers. All of these people in the group bring different experiences to the table. And you can get input on your particular challenge from numerous different people its been invaluable to me.

Conclusion
I wonder if we would even be here if we had not started marketing, says Tim. Marketing is a necessary evil; youve got to be in contact with your clients. Its very competitive out there, complexity of the world as a whole; youve got to market!

In the recently held National Hot Rod Association Museum in Pomona, Calif, the automotive experts while discussing future of the industry, focused on the role of automotive industry technology in changing the industry and expressed concern about the availability of qualified talent. In the discussion held, the necessity to reach young people early, recruiting them in automotive industry for their career and imparting top-notch technical training to suit industry was largely emphasized. The continuous growth in the number of vehicles is likely to create new jobs for workers performing basic maintenance and repairs in global automotive industry, including USA. More entry level workers with technical trainings will be needed.

Qualified technicians with formal training, good diagnostic and problem-solving skills and training in electronics and computer field will be in demand as entry level workers. Finding talented employees with the right skills will be difficult unless they are trained by professional institutes to meet future need of automotive industry.

The key aspect to get new people into the automotive industry is to catch them young and ignite passion in them which will hence help to meet the future challenges. The industry ensures the young people great career growth along with the rise of the automotive industry future.

The challenge for technical institutes imparting technical training for automotive area is to deal with students who do not have very basic knowledge about the industry or even the names of the basic tools used. There is an influx of aspirants from the construction industry who need to be trained well for the technical automotive industry. Therefore the curriculum needs to be designed to cover the technological aspects of the automotive industry along with matching upto the level of students coming for technical training. The institutes must adjust to current and even advanced technologies so that students can handle more hybrid technology and advanced diagnostics to meet future requirement of global automotive industries.

Vocational education and technical colleges are required to help the industry meet with the requirement of its future talent by designing the perfect curriculum and also imparting appropriate training.

Posting advertisements for autos including used cars, new cars, motorcycles, bikes, jeeps, boats or bicycles in on-line classifieds will draw an instant and targeted audience towards the classified ad than posting in newspaper classifieds or any other print media.

A popular Internet research company mentioned that most of the on-line classifieds are browsed for autos advertisements. With the increase in number of Internet users, the auto classified ads owner can be assured of traffic towards the ad instantaneously, but the auto classified ads should be properly designed for the buyer to understand what the ad seller is conveying. Whether buying new autos or selling used autos, posting auto advertisements in local free classifieds is advisable than posting in other classifieds medium like newspapers or magazines.

For buying new autos, the ads should mention necessary details on auto features like model, color, mileage, warranty of engine including estimated budget for purchasing. There is a possibility that local auto dealers will browse these ads, if the price estimated by the ad owner matches their cost, they will contact the ad owner immediately. The persons, who want to purchase new autos but cannot afford the huge price tag, can use the local classified ads to search for ads posted by persons selling their used autos which are in good condition.

For selling used autos, the advertisements should mention the details like the model, kilometers traveled, warranty of used engine, price and the reason for selling them. There is a high probability that these ads will be reviewed by local auto dealers for used autos or persons looking for purchasing used autos. The ad owner for used autos will be assured of their selling out in quick time by posting in on-line classifieds.

Placing auto advertisements in free classifieds can be economical than placing them in paid classifieds or print media. The ad owner should just make sure that the ad viewer should be impressed with the ad details by using the interactive features in free classifieds like graphics or videos.

September 17, 2022

Finding quality auto repair may not be easy, but do “qualified, affordable auto technicians” exist? I am here to briefly clarify this subject, considering rip-off shops seam to be many. These places are hiring lube techs, not highly trained and skilled technicians, why? Because it is cheaper all you need is one guy to be master certified, I call it, “damage control”. Hire one tech., so when the lubbers create a wound, master tech. sews it up. Anything job becoming too complicated gets farmed out. Read on.

The automotive industry has become a very technical field. There was a day when everybody knew a mechanic. Day after day I would hear, for example, “my brother in law is a mechanic, my dad works on cars”. The days of the dumb mechanic are over. A technician is now needed to repair or service your car; therefore I will examine a couple of attributes any automotive repair facility should harness.

-Free Professional Advice, if the shops informative “beats around the bush”, or never gives a strait answer, he does not know the business, or he is trying to rip you off. Auto Technicians, should know your car inside and out, making it easy to repair your car at a fair price.

-Clean Shop, a good auto repair garage, should be clean and neat. How do you find the correct bolt in a mess? Did one fall in the engine? Many more problems can occur in a dirty shop, plus the mechanics image, should explain his work habits. Why higher a grease monkey? He will destroy your car and your wallet.

In order to find affordable auto repair, from someone qualified, please take your time and be patient. Finding a good repair shop is like “having a good doctor”, surgery is the last resort. Usually you can nurse them back to health. This article briefly examines a few retain-able theories, when choosing an affordable and qualified automotive repair shop.

Automotive enthusiasts are well aware of the importance of each specific car part as it pertains to the overall working vehicle. However, men and women who are new to the world of automotive equipment may be curious as to how some of these important automotive parts pertain to the automobile’s inner workings.

One of the most important car parts in circulation is the oil pump. In most cases, the oil pump is located above the oil pan inside the engine. The oil pump is actuated by gears located on the end of the crankshaft or on the end of the distributor. As the engine turns, the gears inside the oil pump rotate and the pump cycles oil.

One of the most important components of this all encompassing automotive equipment is the pickup tube. In most cars, the pickup tube is located at the end of the oil pump and sits in the oil pan. As the pump operates, the spinning of the gears creates a vacuum that lifts oil out of the oil pan and distributes it throughout the engine.

The oil in the car’s engine is designed to both cool and lubricate the automobile’s inner workings. However, if the oil of the oil pan is too low, the pickup tube will be unable to distribute oil, thereby causing the engine to overheat and bind.

Another vital component in the automotive arsenal, as it pertains to the oil pump, is the screen filter. The screen filter is one of those all-important car parts designed to keep the engine running smoothly without contamination. In simple terms, a screen filter is a mesh screen designed to filter contaminants in sludge out of the oil before they can reach the engine and cause harm to the automobile. The screen filter is important for maintaining valid oil pressure. Over time, automotive screen filters can become clogged with debris and sludge. For this reason, regular oil changes are important for maintaining a healthy engine.

Mechanics and enthusiast seeking automotive equipment and car parts to complete oil pump installation will find it beneficial to shop online for some of the best prices and highest quality equipment on the market. Shopping online for automotive equipment is simple. All one needs is the year and model of the car in question and a list of each of the required car parts. Not only will you save money and time, but you will also find the convenience of “at your door delivery” to be a huge bonus.

September 1, 2022

Auto Blog Blueprint 3.0 is the number one auto blogging course on the market today. It is a comprehensive blueprint designed to teach you how to create successful income generating auto blogs. With over 40 detailed videos and a 16 step program, Auto Blog Blueprint leaves no stone unturned when it comes to teaching you how to create a properly SEO Optimized auto blog.

Despite the fact that Auto Blog Blueprint 3.0 is about teaching you how to create profitable auto blogs, don’t be fooled by the name as there is a lot of initial work involved in implementing the system. The goal of Auto Blog Blueprint 3.0 is to get you making up to $100,000 a year. The creator of the program states that, by following Auto Blog Blueprint 3.0, you should be able to make it to that level in as little as 6 months.

Auto Blog Blueprint 3.0 is a long term sustainable business model that takes you from start to finish of constructing an auto blog. The program also provides some tools to help make building your blogs easier and faster. Overall, this program comes highly recommended if you’d like to focus on building a handful of income generating blogs that can eventually run on auto pilot as opposed to building and focusing on a single blog where you regularly have to post unique content.

Pros

Great for all skill levels.
Will teach you how to build a solid blogging business.
Course is regularly updated.
A complete system.
Has received rave reviews.
One time payment.

Cons

You will have to do some work.
Not a get rich quick system.
You will initially need to create original content for your blog.

Who should but this product:

People who are looking for a sustainable online business model.
People who would rather run a handful of blogs instead of just one.
People who are looking for a ways to correctly automate content creation in the blogging process.

What you get with the program

Complete Step By Step Strategy Guide
Over 40 Detailed Videos
Preconfigured Auto Installer
100 Niche WordPress Themes
120 Niche Headers
Bonus Plugins

If your windshield has recently ended up with a crack, you really do need to consider getting it repaired as soon as you possibly can. The reason for this urgency is due to a number of factors. First of all, most auto glass cracks can be successfully repaired, providing you act on them in a timely manner, and of course this is certainly a cheaper option than having to actually replace your windshield. Remember though, with each day that passes, that crack is going to get bigger and bigger, hence the reason why you need to act on it immediately. The second reason is that strictly speaking, it happens to be illegal to drive a vehicle on public roads if the windshield is cracked. To the best of my knowledge, this is applicable in all States within the USA, and also in most other first world countries. Finally, if your windshield is cracked, its integrity is jeopardized, and that means it could in fact implode with little, if any warning at all, particularly if your vehicle is involved in a collision.

What many motorists don’t realize is the fact that a windshield does more than just offer protection from the elements. In today’s vehicles, the windshield is actually providing the vehicle both with a great deal of support. In other words, the glass itself is under a considerable amount of tension, which is exactly why cracks get bigger so rapidly if they’re ignored. Ironically however, when it comes to vehicle maintenance, and repairs in particular, auto glass is probably the most neglected aspect of a vehicle. By and large, people just don’t see auto glass as being important. As long as it keeps the wind and the rain out, there’s nothing to worry about. Others, who are more responsible in terms of road safety, are often under the impression that auto glass repairs cost an arm and a leg, and as a result, they simply choose to ignore a crack. Admittedly, having to replace your windshield is certainly going to cost you a fair bit of money, especially if it’s not covered by your insurance policy, but that’s even more reason why you need to act quickly if your windshield gets a crack.

In many cases, although many drivers don’t realize it, auto glass repairs are covered by the average insurance policy. Even if your own policy doesn’t cover you, and you simply don’t have the money to have your auto glass repaired professionally, you can nowadays purchase DIY repair kits. While they may not be the ideal solution, at least a DIY repair can buy you a bit of time.

Ultimately, if your windshield is cracked, you need to get it seen to as soon as possible. As with other types of vehicle repairs, it’s always best to get quotes from several auto glass repair specialists before you make a final decision, bearing in mind that the cost can vary tremendously from one place to the next.

The term auto detailing is applied to performing an extremely thorough washing and cleaning, polishing and waxing of an automobile in the exterior and interior components to produce a good show-quality of detail. This is usually practiced for personal gratification, to prepare cars for promotional product presentations and most importantly, as preventive measures to help lengthen the cars life and increase its resale value.

Components of Auto Detailing:

Exterior Detailing

This procedure includes cleaning the cars exterior sections such as the paint, windows, chrome trim, wheels and even the tires; and restoring its brilliance washing, polishing and waxing. Car waxing and polishing are essential procedures to auto detailing and each one is intended for a purpose.

Interior Detailing

This procedure includes cleaning the cars interior sections vacuuming, steam cleaning, removing stains on upholstery with liquid cleaners, dusting and polishing of some non-absorbent surfaces. Some auto detailers may offer to do Engine Detailing in which the cars under the hood is cleaned with high pressure water, steam, degreasers and all-purpose cleaners.

Simple Guidelines for Car Cleaning and Auto Detailing:

Car cleaning and auto detailing are purposely done to serve as good preventive maintenance measures and a great way to have your car look its best. Cleaning refers to getting rid of dirt and all foreign particles on the cars surface atmospheric pollutants, animal droppings, dust, dirt particles, highway bugs, road salt, stains and tar. This is done through dusting, washing, polishing and waxing.

Step 1:Washing.

Spray water slowly then progressively to wet the surface of the car.

Devise a washing scheme by dividing the car into sections left side, right side, top, hood and the trunk.

Start washing from top moving down to the hood, the trunk, and focusing on the left side and the right side. This a highly recommended pattern so the dirt particles and soap do not muddle with the freshly washed areas.

Always be gentle in doing the washing to avoid dirt particles scratching the cars paint.

Wet and wash each section following the same order top, hood, trunk and the sides.

Step 2:Polishing.

Polishing is purposely done to achieve a clean and glossy finesse. It removes a layer eliminating dirt but at the same time, thinning the top coat of paint. Polish that are specially created for dark color paint are designed to prevent the color from fading; while polish for pale color paint is created to keep colors clean and bright.

Polish small section at a time. Put an even coating of the polish on the towel.

Apply the polish to the cars surface gently in small, even-circular motions.

Begin from the top and working your way down the trunk and hood, lastly ending with the right and left sides.

For the most part, the world of automotive careers remains dominated by men, but there are plenty of opportunities for women as well as reasons why the automotive field is a good place for women to be. Some sectors of the field are majority women, but even outside this range, cars could simply use more females in the garage, the saleroom floor and behind the wheel.

Dispatcher jobs are one of the few places currently dominated by women. Perhaps because switchboard and telephone operators have historically been women or because of a tendency for women to be pushed into social, customer service or people-focused jobs, its not uncommon for dispatcher courses to be full of women.

If women can dispatch vehicles, they can certainly drive them. There is no reason for truck driving or even sitting behind the wheel of a limo to be a male dominated field other than custom. Critics of females in roles like taxi driver point to the risks inherent in working at all hours with strangers, but women already do that in a plethora of jobs from healthcare to food service. Additionally, for women who worry about safety, a female cab driver may even be seen as a positive thing.

On the other hand, cars have increasingly, at least from an owners side, stopped being a male world. The majority of car owners are now women by a small margin, mostly necessitated by the fact that women as well as men work and require transportation. For many purposes male and female car needs are equivalent, though female car buyers favour smaller and more fuel efficient models.

One of the challenges faced by female car buyers is the occasionally accurate perception that they are not taken as seriously and with car prices being partially negotiable, face higher car prices than men. For women looking for an auto career this presents an easy opportunity to go into sales. Since the field is currently male dominated, female auto sales college grads can sell themselves as the more women friendly option to what will be over fifty percent of their client base.

Additionally, garages are starting to open up to women. Long labeled the bastion of he-man misogyny, no professional garage resembled the chauvinistic stereotype anymore. As with the sales floor, female car owners still need to get their cars serviced and sometimes feel like theyre not sure if they can trust their technician. Automotive mechanic training it open to anyone any you may even be able to get special grants for females in trades to help fund your education.

Regardless of what you pick, if youre a woman, theres never been a better time than now to enter the field.

Employing additional personnel for call management is an effective but sometimes unaffordable option for small businesses. A very feasible solution is for them to go in for a VoIP phone system with the auto attendant (virtual receptionist) feature. A good alternative for live receptionists, the virtual receptionist effectively manages all calls.

Auto Attendant – Functioning Like a Live Receptionist

Some of the important features of the auto attendant include:Attends calls professionally The auto attendant is programmed to deliver the best customer service. It greets callers professionally. When calls are made to your office, callers are welcomed with pleasing, professional sounding greetings. These messages can be personalized to suit business hours, after-business hours and holidays.Routes calls efficiently Callers need to reach the proper extensions. The virtual receptionist comes with special call forwarding features to accomplish this. Callers are presented with a menu of options to route calls, which includes dial by name, dial by extension and zero-out to live operator. The interactive voice responses help them reach the right person or department. The virtual receptionist can handle several call arriving simultaneously with ease.Round-the-clock Service VoIP phone systems ensure that you do not miss any important business calls. If you are not available in your office, callers are directed to the voice mail boxes of the phone system where they can leave voice messages. Calls are also forwarded to pre-assigned personal email accounts. When you are on the move, calls are redirected to designated cell phones, home phones or other personal numbers. You can therefore keep in touch with your callers all the time.

Auto Attendant Cost-saving Feature

The auto attendant that is a good alternative for a live receptionist is a cost-saving feature of the VoIP phone system. A small business office using this telecommunication solution can save the expense of employing a real receptionist. With advanced call management features facilities like direct inward dialing (DID), call conferencing, caller ID, call waiting, call queuing, call screening, call transfer and other user-friendly features, VoIP phone systems offer streamlined telecommunication solutions for small business offices.